While SKIMS has already made waves in women’s everyday essentials, from shapewear to loungewear, the brand is now extending its influence into menswear after four successful years catering to female shoppers. With SKIMS for men, prepare for what might be the softest—and judging by the campaign imagery—hottest menswear launch of the year. It’s time for the gentlemen to upgrade their basics.
SKIMS Men’s Boxers & Briefs Set to Revolutionize Your Underwear Drawer
Kudos, Kim.
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SKIMS has unveiled its expansion into menswear with an “All Star” campaign featuring some familiar, iconic faces. Athletes Neymar Jr, Nick Bosa, and Sahi Gilgeous-Alexander showcase the muscle-clad appeal of SKIMS boxers.
Kim Kardashian, the Founder and Creative Director of SKIMS, remarks, “To have an icon like Neymar Jr be the face of our launch campaign, along with NBA All-Star, Shai Gilgeous-Alexander and NFL’s top Defensive Player Nick Bosa, I think speaks volumes to the way SKIMS has evolved into becoming a brand that can provide comfort for all audiences, not just for women.”
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The inaugural men’s collection features boxers, briefs, tanks, and T-shirts crafted from cotton, stretch, and sports fabric. Bringing its signature neutral color palette and thoughtful, functional design to men’s underwear, SKIMS ensures that if you’re still sporting old boxers with holes, it’s high time for an upgrade.
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According to Jens Grede, CEO & Co-Founder of SKIMS, “SKIMS’ decision to expand into this new category was reinforced by a growing number of men who have already embraced the brand’s existing product offerings, with men accounting for over 10% of SKIMS’ existing customer base.”
STYLECASTER | SKIMS For Men COURTESY OF SKIMS. The collection launches on SKIMS’ website on October 26 at 9 AM PST. Each piece is available in sizes XS-5X, priced between $16-$54 for individual items and $42-$98 for multi-product packs.
Continue reading for a sneak peek of the collection and our top selections.
5″ Boxer Brief 3-Pack STYLECASTER | Skims for Mens COURTESY OF SKIMS. Why settle for one pair of boxers when you can grab a 3-pack? Made from ultra-soft breathable cotton, these men’s cotton boxers are available in three shades and will be the comfiest addition to your underwear drawer.
5″ Boxer Brief 3-Pack $46 Buy Now
Stretch 3″ Boxer Brief 3-Pack STYLECASTER | Skims for Men COURTESY OF SKIMS. Constructed with cooling fabric, the stretch collection is designed to feel like a second skin. Choose from a three-pack or individual pairs to experience ultimate comfort.
Stretch 3″ Boxer Brief 3-Pack $52 Buy Now
Men’s Long Sleeve T-Shirt STYLECASTER | Skims for Men COURTESY OF SKIMS. Embrace unparalleled softness with this men’s long-sleeved T-shirt. Whether for lounging or layering, it’s a must-have addition to your wardrobe.
Men’s Long Sleeve T-Shirt $52 Buy Now
Cotton Men’s Brief STYLECASTER | Skims for Men COURTESY OF SKIMS. For a seamless look and feel under your clothing, opt for the SKIMS cotton briefs. Available in four colors and a wide size range, they’re the perfect choice for everyday wear.
Men’s Brief $16 Buy Now
Stretch Men’s Tank 3-Pack STYLECASTER | Skims for Men COURTESY OF SKIMS. Whether lounging or layering, a white tank offers versatile styling options. This stretch tank from SKIMS exudes an athletic vibe for any occasion.
Stretch Tank $88 Buy Now
Sport 7″ Boxer Brief STYLECASTER | Skims for Men COURTESY OF SKIMS. Crafted from sweat-wicking, breathable fabric, the SKIMS sports line delivers performance and comfort. With a 7″ inseam and available in three colors, this pair ensures you stay comfortable all day.
Men’s 7″ Boxer Brief $24 Buy Now
